The Graphics List

RE: Seen the new Pepsi logo?

From: "Don Harris" <dpharris-AT-mentalsoup.com>
Date: 28 Oct 2008 11:22:18 UTC   (02:22:18 PM in author's locale)
To: "'The Graphics List'" <graphics-AT-lists.graphicslist.org>

You would think saving money would be seen as a good thing.

dph

It makes you wonder why on earth a superbly recognizable and positive logo
needs to be tinkered with and ruined? AT&T did the same with their globe and
type not too long ago.

I suppose certain corporate executive types don't feel they will be seen as
earning their keep unless they change things -- even when the change is for
the worse.

-- Dick

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